New business owner planning a Shopify store launch
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Guided Shopify signup for new store owners

Which Shopify plan is best? Start selling on the one that fits you.

Asking which Shopify plan is best is the right first question. Whether you are launching your first product or moving a busy store, there is a level for it — tell us about your business and we will help you pick the right one and get signed up.

Free trial to start
Add POS to any plan
Help picking your plan

Which Shopify level is right for you?

Start

Starter or Basic for a first store, side hustle, or social selling

Grow

Grow or Advanced for teams, reports, and better card rates

Scale

Plus for high volume and wholesale — and add POS to any plan for retail locations

Not sure? Answer a few quick questions below and we will recommend a plan before you sign up.

Shopify plans

Five plan levels — and POS can be added to any of them.

Every plan includes secure hosting, the Shopify checkout, and 24/7 support. Pick the level that matches where your business is today — you can upgrade any time, and add Shopify POS to any plan whenever you start selling in person.

Shopify Starter

Selling through social media and links

  • Sell with product links
  • Simple checkout
  • No full storefront needed

Shopify Basic

New stores launching their first site

  • Full online store
  • Unlimited products
  • Discount codes and gift cards

Shopify Grow

Growing teams that need staff accounts

  • Staff accounts
  • Professional reports
  • Lower card rates

Shopify Advanced

Established brands scaling operations

  • Advanced reports
  • More staff and locations
  • Best online card rates

Shopify Plus

High-volume and wholesale businesses

  • Checkout customization
  • B2B wholesale tools
  • Automation and expansion stores
Add-on to any plan

Shopify POS

Sell in person — added to any plan level

  • In-store and online sync
  • Inventory across locations
  • Staff and customer tools

POS is not a separate level — pair it with Starter, Basic, Grow, Advanced, or Plus and sell in person and online from one admin.

Decision guide

Which Shopify plan is best for you?

The best Shopify plan is the cheapest one that covers how you sell today. For most brand-new stores that is Basic; side hustles and social sellers can start on Starter; growing teams move to Grow or Advanced; and high-volume or wholesale businesses choose Plus. Shopify POS is an add-on, not a level — you can add in-person selling to any of these plans at any time.

I sell through social media or a link-in-bio

Starter is best — product links and a simple checkout without paying for a full storefront.

I'm launching my first online store

Basic is best — a full storefront, unlimited products, and gift cards at the lowest full-store price.

My store is growing and I have staff

Grow is best — staff accounts, professional reports, and lower card rates as orders climb.

I run an established brand at higher volume

Advanced is best — advanced reporting, more locations, and the best online card rates.

I sell wholesale or at very high volume

Plus is best — checkout customization, B2B tools, automation, and expansion stores.

I also sell in person or at markets

Any plan plus POS — Shopify POS can be added to any plan level and keeps in-store and online inventory in sync.

What you get

Everything included when you sign up for Shopify.

One subscription covers your storefront, payments, shipping, marketing, and support — no separate hosting, plugins, or security bills to manage.

A complete online store

Customizable themes, product pages, collections, blog, domain support, and a checkout trusted by millions of shoppers.

Payments built in

Accept cards, digital wallets, and local payment methods with Shopify Payments, plus fraud analysis on every order.

Shipping and fulfillment

Discounted shipping labels, delivery options, local pickup, and tools that keep orders moving without spreadsheets.

Marketing and discounts

Email campaigns, discount codes, abandoned-cart recovery, gift cards, and social selling on the channels your customers use.

Customers and staff

Customer profiles, order history, staff permissions, and reports that show what is selling and who is buying.

Secure and always on

Hosting, security, updates, and 24/7 support are included, so your store stays fast and open while you sleep.

Shopify app development

Custom Shopify apps, built and running in real stores.

Beyond helping you pick a plan and launch, we build custom Shopify apps for problems the app store cannot solve. Here is one we shipped that is live in production today.

Featured app

Farmer Brad Weighted Variant

Built for a working farm store on Shopify

Selling food by weight is awkward in a standard Shopify catalog — a package of beef is never exactly one pound. The Weighted Variant app lets Farmer Brad list products with approximate weights and per-pound pricing, then charges customers for the exact weight of what ships.

  • Per-pound pricing with approximate package weights on every listing
  • Orders adjust to the exact weighed amount before payment is captured
  • Works alongside regular fixed-weight products in the same store
  • Runs in the Shopify admin — no spreadsheets or manual refunds

Need something custom too?

If your products, pricing, or workflow do not fit off-the-shelf apps, we can build one for your store — from weighted and unit-based selling to inventory, fulfillment, and reporting tools. Tell us what you need in the form below and we will scope it with you.

Custom app development

One partner, whole journey

We help you choose a plan, launch your store, and extend it with custom apps when you outgrow the basics — the same team from your first signup call to your first custom feature.

How signup works

From first question to open for business in four steps.

You do not need to figure out plans, payments, or shipping alone. Here is how we help you get from idea to your first sale.

01

Tell us about your business

Share what you sell, where you sell, and how soon you want to launch using the form below.

02

Get a plan recommendation

We match you to Starter, Basic, Grow, Advanced, or Plus — with Shopify POS added to your plan if you sell in person.

03

Sign up and start your trial

Create your Shopify account, explore the admin, and start building with a free trial.

04

Launch and grow

Add products, connect payments and shipping, and open your store — with help when you need it.

Get started

Find your Shopify plan.

Answer a few quick questions and we will follow up with a plan recommendation and a signup link so you can start your free trial on the right level.

PrizmForge is a Shopify Partner. When you sign up through our referral, Shopify may credit our partner account — at no extra cost to you. Pricing and plan features are set by Shopify.

What do you need? (pick all that apply)